impossible to ignore
SEO & COPYWRITING
to build your brand
enhance your brand and your search ranking
What if you could get more traffic to your website, rank on Google and generate quality enquiries?
Make your brand unmissable—so people don’t just find you, they seek you out.
At Kula, we cut through the noise with expert-led, brand-focused digital marketing that drives real growth. No bloated retainers, no hidden fees—just straightforward, per-hour pricing where every dollar works for you.
And if we don’t use the full hour? You get it back.
Forget SEO that just ticks boxes—let’s use it to elevate your brand. Be impossible to ignore.
Brand Growth
NOT JUST SEO RANKINGS
We’re your team of digital marketers, designers, and copywriters working together for a holistic brand approach—a rare combination in the SEO agency world.
We recognised that in the pursuit of SEO rankings, brand was often compromised. We know that brand is what stands the test of time and ultimately helps customers find you.
We founded We Are Kula, with a fresh approach—one that blends SEO expertise with a brand-first mindset. As marketers, we saw a gap for an agency that understands the broader marketing mix and can offer creative strategies and tactics, not just boost rankings. Based in Byron Bay, Sydney and Melbourne, we work with in-house marketing teams and business leaders across Australia to elevate brands through SEO strategies and original copy.
“The team do an expert job writing content for the website and LinkedIn every month. I’ve seen our followers grow & more enquiries each month.”
Judy Law
LURLINE RECRUITMENT
“I used to wonder what a digital marketing strategy was for, now I’m referring to it and see that it drives real ROI.”
Benny Owen,
SOCIAL REMEDY OWNER
“We have seen real growth with content that actually explains what we do - that adds value to clients.”
Lisa
DIRECTOR, AUST WIDE TAX
We work with
businesses like yours.
The brand-first approach to SEO: Strategies for brand and marketing managers
In today’s digital landscape, SEO is no longer just about keywords and backlinks—it’s about building a brand that people trust, search for, and engage with. A strong SEO and brand strategy should work hand-in-hand to establish credibility, drive traffic, and create sustainable growth.
Who We Don’t Work With: The Brand-First Approach to SEO
Not all brands are the right fit for a brand-first SEO approach. Our strategy isn’t for businesses looking for quick fixes, short-term hacks, or one-off rankings. We focus on building long-term brand authority, which requires commitment, strategic investment, and a willingness to evolve.
If you're looking for overnight success or solely chasing traffic without considering brand positioning, this guide (and our approach) may not be for you.